Ziyi Wang

Design

Welcome to my design space :)

Before my Ph.D. I worked as a designer and product manager. A few things I made along the way — brand systems, in-car interfaces, product flows and some play.

Global brand design@ NIO

Brand visuals, key art, event identities and product graphics for a global EV brand.

NIO global brand design — work sample 1 of 10
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NIO global brand design — work sample 8 of 10
NIO global brand design — work sample 9 of 10
NIO global brand design — work sample 10 of 10

HMI design@ BMW

In-car human–machine interface concepts: panoramic vision, head-up display and steering-wheel controls.

BMW hmi design — work sample 1 of 7
BMW hmi design — work sample 2 of 7
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BMW hmi design — work sample 4 of 7
BMW hmi design — work sample 5 of 7
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BMW hmi design — work sample 7 of 7

UX design@ Publicis Sapient

Product and experience design for enterprise clients: flows, design systems and iconography.

Publicis Sapient ux design — work sample 1 of 8
Publicis Sapient ux design — work sample 2 of 8
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Publicis Sapient ux design — work sample 4 of 8
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Publicis Sapient ux design — work sample 6 of 8
Publicis Sapient ux design — work sample 7 of 8
Publicis Sapient ux design — work sample 8 of 8

AI product management@ bilibili

AI-powered product concepts and prototypes for a large creator community.

bilibili ai product management — work sample 1 of 4
bilibili ai product management — work sample 2 of 4
bilibili ai product management — work sample 3 of 4
bilibili ai product management — work sample 4 of 4

Other@ Side projects & play

Illustration, branding experiments, apps and playground work.

Side projects & play other — work sample 1 of 12
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Side projects & play other — work sample 5 of 12
Side projects & play other — work sample 6 of 12
Side projects & play other — work sample 7 of 12
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Side projects & play other — work sample 12 of 12